OUTCAST

Fully optimized for a mobile and social platforms, videos promoting Ballers' second season helped increase fan engagement by 30%.

 

All Vids

MAKING AN EXEROISM

Short, snackable videos gave fans a behind-the-scenes look at stunt coordinator Hiro Koda’s award-winning fight choreography.

 
 
Outcast GIfs
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CROSS-PLATFORM PROMOTION

Cinemax targeted fans of Robert Kirkman and The Walking Dead during Comic-Con with personalized .gifs and cinemagraphs, while on-air promos encouraged viewers to visit Outcast’s microsite before the premiere.